About MediaZoom
MediaZoom is a leader in web and social-powered analytics providing insights for early artist's detection for the world's largest music labels. We enable marketing & analytics professionals to discover, identify, and activate artists with the most marketable content. We empower labels by identifying top talent that has the highest propensity for stardom success. We analyze billions of web and social engagement between consumers and brand entities to determine audience affinities, preferences, and recommendations. We help marketers uncover the shared positive affinities between fans and the artists they love for successful merchandising and ongoing engagement. MediaZoom was founded in 2020 and is headquartered in Austin, Texas.
How MediaZoom Works
MZ Flywheel
Discovery
Early artist identification, understand key success factors, persona pattern matching with past successes, artist journey, chronology, timelines, behaviors, activities, relationships, fan affinities, and more. Detailed analytics combined with predictive analysis for the next big star!
Stardom
Detailed artist evaluation and fan affinity, persona groups matched with key criteria, data curation with labels 1st party data. Real-time artist’s content analysis with continuous fan, influencer, and tastemaker tracking. Ongoing cluster tracking, scoring, and prediction of artist's viability for long-term success.
Fame
Monetization and ROI with optimized digital spend. Real-time analytics and predictive recommendations of an artist's market potential and growth. Continuous artist and track cluster monitoring, alerting, and recommendations on artist’s audience enabling impactful marketing and merchandising.
Legend
Optimized artist annuities and new market potential. Predictions and recommendations of the best social media path to invest in. Continuous monitoring and alerting for trends and financial opportunities.
Platforms
Features
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Social Monitoring & Influencer Tracking
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Content/Audience Research
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Sentiment Analysis
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Follower Growth Tracking
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Behavioral Analysis
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Trends Prediction
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Artist and Track Discovery
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Artist, Track, User, Influencer Scoring
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Social Postings (Coming Soon)
Benefits
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Influencer alerting before your competition - catch the artist early enough that they are about to be "discovered.“
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Determine key success factors that new artists should adopt based on past artist's journeys.
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Show the artist’s journey - from Day 1 to Big Break to Success - chronology, timeline, behaviors, activities, and more.
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Evaluate artists and their fans providing the critical connection between when artists are taking off and the best merchandising for specific audiences.
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Understand persona groups that fit specific criteria – see them across social networks, leverage our AI on their profiles, pics, videos, texts, posts, relationships, and more.
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Curate our data and marry it with your first-party data.
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Get real-time non anonymized data from TikTok, YouTube, Instagram, WhatsApp, WeChat and more.
Solution
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MediaZoom is continuously generating and analyzing data and using it to predict marketing trends, recognize business opportunities, and develop strategies that drive revenue growth and improve operations.
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MediaZoom does not just process static data, but processes images (pictures and stories) that move and change.
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MediaZoom has combined the latest developments in the field of artificial intelligence and applied methods of projective psychodiagnostics. We develop unique algorithms and technologies for computer vision, big data processing, and knowledge extraction.
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MediaZom has highly secure data centers for storing and processing data of our customers in the US, territories of the European Union, CIS and Asia.
© 2020 by MediaZoom